About

Who is behind CRM Kraft?

Behind CRM Kraft is founder Justus Kraft. He founded his company at 16, comes from software development and has worked in sales. Today he does just one thing: Close CRM.

Justus Kraft, Close CRM partner and founder of CRM Kraft, in a gray polo shirt
Tier 3Close partner since 2021
Tier 3 Solutions Partner
Close implementations
150+
Years of Close only
5+
Close partner since
2021
CRMs we work with
1 CRM
Close partner Justus Kraft sitting in an armchair in a lobby

Founder

Who is Justus Kraft?

Justus founded his company at 16 and still does his own selling. He comes from software development and has worked in sales. So he knows what it feels like to update a CRM at seven in the evening. That is exactly why he does not build that kind of CRM.

CRM Kraft has been an official Close partner since 2021. Behind that are more than 150 implementations over more than 5 years, all of them in Close. Other CRMs only come up as the source of a migration, and CRM Kraft handles that from any CRM.

Justus stays your point of contact, from the strategy call to support. You reach him on WhatsApp, Slack or Telegram instead of through a ticket system.

How we work

What makes the way we work different?

Here a salesperson builds Close, and does nothing but Close. You can see that in six things.

  • Sales and tech in one head

    The person who understands the process also builds it. No translation between two departments.

  • Only Close CRM

    No second, third or fourth CRM in the portfolio.

  • A founder, not a ticket system

    You talk to Justus, in English or German.

  • Plan first, then build

    You see the pipeline, fields, automations and integrations before anything is built. Work starts only once you give the go-ahead.

  • Your account stays yours

    The Close account belongs to your company; CRM Kraft sets it up for you. The Close license runs directly between you and Close.

  • Built in-house

    The verified open-source Close node for n8n comes from CRM Kraft, and we maintain it.

Partner status

Where does CRM Kraft stand?

  • Close partner since 2021: Tier 3 Solutions Partner, the highest tier in the Close partner program.
  • Publicly verifiable: In the Close partner directory (opens in a new tab), CRM Kraft LLC is listed as a Close Verified Partner. No login needed.
  • Close AI agents: As one of the first Close partners with access, CRM Kraft already uses the AI agents from Close in the German market.
  • Company: CRM Kraft LLC is based in St. Petersburg, Florida, USA. We offer consulting and support for teams in Germany, Austria and Switzerland. More at crm-kraft.de (opens in a new tab).

CRM Kraft is an independent agency and an official Close partner (Tier 3 Solutions Partner), not Close itself. Close is a product of Elastic Inc.

Justus Kraft, founder of the Close partner CRM Kraft, smiling in front of a light wall

Client example

What does a client get out of it?

Adrian and his team worked in Google Sheets, and with Close he doubled his revenue. One client example, not a promise for every team.

More revenue

Adrian, mentoring for e-commerce and dropshipping

Starting point
€30,000–35,000 per month · team working in Google Sheets · leads called twice or not at all
What we did
Close setup by CRM Kraft · statuses, filters, a separate view for each team member · more than 13,000 leads in the system · live within one week at the client’s request
Result
Revenue doubled · from €30,000–35,000 to €70,000 per month · more time for marketing
“We actually doubled our revenue.” – Adrian (translated from German)

FAQ

What do teams ask about CRM Kraft?

Short, honest answers. All questions are on the FAQ page.

Is CRM Kraft an official Close partner?

Yes. CRM Kraft has been an official partner in the Close partner program since 2021, as a Tier 3 Solutions Partner and with the “Close Verified Partner” label in the directory. CRM Kraft is an independent company and not part of Close.

Where is CRM Kraft based?

CRM Kraft LLC is based in St. Petersburg, Florida, USA. We offer consulting and support for teams in Germany, Austria and Switzerland, in German or English.

Who will I work with?

With founder Justus Kraft, from the strategy call to support. You reach him on WhatsApp, Slack or Telegram instead of through a ticket system.

Does CRM Kraft work with other CRM systems?

No. CRM Kraft works only with Close CRM. Other systems only come up as the source of a migration or as a connected tool.

Is the Close license included in CRM Kraft’s price?

No. The Close license runs directly between you and Close; we bill our work separately. Which Close plan fits your team is something we work out in the strategy call.

60 minutes with Justus Kraft. Free.

In the strategy call we look at your sales process, your Close account or your spreadsheet. Afterwards you know whether and how we can help. No obligation, no endless slide deck.