Setup and onboarding
Pipelines, statuses, fields, Smart Views and Workflows built around your sales process. No copy-paste template that already failed three other clients.
Close CRM only. Since 2021. In English or German.
Your Close partner for more revenue. In Germany, Austria and Switzerland.
We set up Close CRM so your setters spend more time on the phone and less time updating records. Close CRM only, more than 150 implementations, official Close partner since 2021. You talk directly to founder Justus Kraft, not to a ticket system.
Close Verified Partner
View in the partner directory (opens in a new tab)
View in the partner directory (opens in a new tab)
Tier 3Tier 3 Solutions Partner
Highest tier in the Close partner program
Highest tier in the Close partner program
- Close implementations
- 150+
- Years of Close only
- 5+
- Close partner since
- 2021
- CRMs we work with
- 1 (Close)
Migrations from and integrations with, among others:
In short
What does a Close partner do?
A Close partner sets up Close CRM around your sales process and keeps improving it when the process changes. A partner is an independent company in the Close partner program and not part of Close. The software comes from Close; the setup and ongoing support come from the partner.
When is a Close partner worth it?
- You are switching to Close CRM Your data should come along, the old mess should not.
- You already use Close CRM But your team seems to use about a third of it.
- Close should talk to your tools Through Calendly, forms or n8n, leads land in Close automatically instead of in someone’s inbox.
Who does CRM Kraft work for?
High-ticket sales teams with setters and closers, coaches, consultants and sales agencies in Germany, Austria and Switzerland. If you sell on your own and just need an address book, plain Close is the better choice. Not sure which side you are on? We will tell you honestly in the strategy call.
Services
What does CRM Kraft take on around Close CRM?
Everything between the Close license and the closed deal: setup, data migration, calling, automation, AI workflows and training. The license itself runs separately through Close.
Migration to Close CRM
From any CRM, for example HubSpot, Pipedrive, Salesforce, SalesSuite or GoHighLevel, and from Excel or Google Sheets. Leads, contacts, opportunities and activities come along, cleanly mapped to the new process.
Integrations and automation
With n8n, Make, Zapier and Calendly, booking, follow-up and handoff run on their own. Nobody types appointments in by hand anymore.
Dashboards and AI
Dashboards for your own sales and marketing KPIs. On top of that, AI workflows and AI-assisted lead prioritization, so the people who matter today get called first.
Calling and Power Dialer
Close comes with calling and a Power Dialer built in. We set up both, including phone numbers, so your setters press start in the morning instead of sorting lists.
Training and support
First your team learns the system, then we keep improving it proactively. Support via WhatsApp, Slack or Telegram, no ticket number.
Process
How does a Close CRM project work?
In five steps, usually live in 2–4 weeks. A CRM project sounds like a whole quarter. Better to keep that quarter for selling.
Strategy call
We take 60 minutes, free and with no strings attached, and afterwards both sides know whether it is a fit.
Discovery
We look at how your team sells today, where your data lives and which tools are running. That turns into goals and a project plan.
Approve the plan
Before anything is built, you see the pipeline, fields, automations and integrations, and work starts only once you give the go-ahead.
Build and training
Once the plan is approved, we build and test the setup and train your team on the new system.
Improvements after go-live
Processes keep changing after go-live, so we keep improving the setup proactively and put new ideas into practice quickly.
Why CRM Kraft
Why CRM Kraft as your Close CRM partner?
Because here a salesperson builds Close, and does nothing but Close. Behind CRM Kraft is founder Justus Kraft.
Justus founded his company at 16 and still does his own selling. He comes from software development and has worked in sales. So he knows what it feels like to update a CRM at seven in the evening. That is exactly why he does not build that kind of CRM.
- Sales and tech in one head: The person who understands the process also builds it. No translation between two departments.
- Only Close CRM: No second, third or fourth CRM in the portfolio.
- A founder, not a ticket system: You talk to Justus, in English or German.
- Built in-house: The verified open-source Close node for n8n comes from CRM Kraft, and we maintain it.
Close partner since 2021 · Tier 3 Solutions Partner
Choosing a partner
How do you recognize a good Close partner?
By answers you can check, not by superlatives. Ask every Close partner these 13 questions. Us too. Here are our answers:
Does the partner work only with Close CRM?
Yes, since 2021. Other CRMs only come up as the source of a data migration.
Can the status be checked publicly?
Yes. In the Close partner directory (opens in a new tab), CRM Kraft LLC is listed as a Close Verified Partner. No login needed.
How much experience is behind it?
More than 150 implementations over more than 5 years. All of them in Close.
Who is your point of contact?
The founder himself. No account manager in between.
Does the partner understand sales?
Justus does his own selling. That is why he does not build forms with 40 required fields.
How clear is the timeline?
2–4 weeks to go-live. If many integrations make it longer, you hear that up front.
Is there experience with migrations?
Yes. The data migration is a fixed part of the Close CRM Set Up package, including from spreadsheets nobody has wanted to clean up for years.
Is it built for salespeople?
Yes. The yardstick is not the prettiest pipeline but the question: What does your setter need at 9 a.m.?
Does the reporting deliver numbers you can rely on?
Yes, because as much as possible flows into the CRM automatically instead of by hand. The dashboards show your own KPIs, not the default view.
Is the data model agreed in advance?
Yes. You approve the pipeline, statuses and fields before anything is built.
Does the partner also tell you the limits?
Yes. If Close does not fit your sales process or your team is still too small for it, you will hear that from us in the strategy call. And if you do not need a partner, we will say so too.
Does the partner stay after go-live?
Yes. If you want to hand everything off, you take the Managed Service: full ongoing support, 4-hour response time per SLA.
Who owns the system in the end?
You do. The Close account belongs to your company; CRM Kraft sets it up for you.
Comparison
Set up Close CRM yourself or have it set up professionally?
Two paths, not three. Setting up Close CRM yourself only makes sense if you are self-employed, have no sales team, do not plan to grow and just want to call your own leads. As soon as there is a team, a DIY setup turns into trial and error: you solve today’s problem and notice months later what is missing. Then the CRM gets rebuilt again and again. The sensible decision: have a Close partner set it up professionally, so you can focus on your team, call analysis and marketing.
| Criterion | Set it up yourself | Have it set up professionally (CRM Kraft) |
|---|---|---|
| Who does the work? | You, on top of selling | Justus Kraft and CRM Kraft |
| Cost | Your working time | Package price after the strategy call |
| A good fit if | Self-employed, no team, no growth plans, only calling your own leads | A sales team with setters and closers that should grow |
| What is often missing later | The KPIs you need by then. Upsell processes. Automations and AI. After that: constant rebuilding. | Planned in from the start, plus ongoing improvements |
| Where your time goes | Tinkering with the CRM | Training the team, call analysis, marketing |
The full comparison is on the page Set up Close CRM yourself or hire a partner.
Results
What results do teams get with CRM Kraft?
Above all, a higher call volume and more revenue from the same leads. Below are one figure from our experience and one client example. Not a promise for every team. By the way, your setters still dial themselves, just three to four times as often. What you can check publicly: our partner status in the Close partner directory (opens in a new tab) and the verified n8n node. We only publish named case studies with written permission.
Higher call volume
- Starting point
- Around 100 dial attempts per day
- What we did
- Set up the Close Power Dialer, Smart Views and follow-up sequences
- Result
- Often 300–400 dial attempts per day
More revenue
Adrian, mentoring for e-commerce and dropshipping
- Starting point
- €30,000–35,000 per month · team working in Google Sheets · leads called twice or not at all
- What we did
- Close setup by CRM Kraft · statuses, filters, a separate view for each team member · more than 13,000 leads in the system · live within one week at the client’s request
- Result
- Revenue doubled · from €30,000–35,000 to €70,000 per month · more time for marketing
“We actually doubled our revenue.” – Adrian (translated from German)
Guides
What should you know before you decide?
What a Close partner is, how to check a partner’s status and what matters for teams in Germany, Austria and Switzerland. No sales pressure; we save that for the call.
FAQ
What do teams ask before working with us?
Short, honest answers. All questions are on the FAQ page.
Is CRM Kraft an official Close partner?
Yes. CRM Kraft has been an official partner in the Close partner program since 2021, as a Tier 3 Solutions Partner and with the “Close Verified Partner” label in the directory. CRM Kraft is an independent company and not part of Close.
What does working with CRM Kraft cost?
It depends on the package: Close CRM Consulting for a quick start, Close CRM Set Up (our bestseller) or the Managed Service for full ongoing support. We quote the price after the free strategy call, once it is clear what you actually need.
Where is CRM Kraft based?
CRM Kraft LLC is based in St. Petersburg, Florida, USA. We offer consulting and support for teams in Germany, Austria and Switzerland, in German or English.
Who will I work with?
With founder Justus Kraft, from the strategy call to support. You reach him on WhatsApp, Slack or Telegram instead of through a ticket system.
Does CRM Kraft work with other CRM systems?
No. CRM Kraft works only with Close CRM. Other systems only come up as the source of a migration or as a connected tool.
Is the Close license included in CRM Kraft’s price?
No. The Close license runs directly between you and Close; we bill our work separately. Which Close plan fits your team is something we work out in the strategy call.
How long does a project take?
Usually 2–4 weeks to go-live. The exact timeline depends on the scope and the number of integrations.
How do I get started?
Book the free 60-minute strategy call or email justus@crm-kraft.de. Afterwards you know whether it is a fit and which package makes sense.
60 minutes with Justus Kraft. Free.
In the strategy call we look at your sales process, your Close account or your spreadsheet. Afterwards you know whether and how we can help. No obligation, no endless slide deck.